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Privacy Policy

Last updated: November 14, 2025

Snowman Studio (“we,” “our,” “us”) values your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights when using snowmanstudio.co or any related subdomains. We comply with applicable privacy regulations, including the Children’s Online Privacy Protection Act (COPPA), the General Data Protection Regulation (GDPR), and other international privacy laws.

1. Information We Collect

a. Information You Provide

Account Creation

Google Sign-In:
We receive your name, email address, and any other basic profile information Google shares based on your Google account settings.

Email Sign-Up:
If you create an account using your email, we collect your email address and name (if provided).

Optional Profile Information:
If you add a username, avatar, or other voluntary profile details, we collect that information as well.

User-Generated Content

In Snowman Studio, you may create snowman designs, backgrounds, or other artwork. These may be saved under your account if you choose to.

b. Automatically Collected Information

Usage Data:
We collect technical data such as IP address, browser type, device information, and your interactions with the site.

Analytics:
We use Microsoft Clarity for anonymized insights including click data, scroll behavior, and heatmaps to improve the app experience.

2. How We Use Your Information

We process your information to:

  • Create and maintain your account.
  • Let you build, save, and manage your snowman creations.
  • Improve gameplay, design tools, and performance via analytics.
  • Communicate with you regarding updates, support, and account-related matters.

We do not sell your personal information.

3. Legal Basis for Processing (GDPR/International Users)

If you are located in the EU or UK, we process your personal data under these bases:

  • Contract: To operate your account and allow you to use Snowman Studio.
  • Legitimate Interests: Improving functionality, user experience, and preventing abuse.
  • Consent: Where required for analytics, cookies, or marketing.

4. Cookies & Tracking Technologies

Snowman Studio uses cookies to:

  • Keep you logged in.
  • Save preferences.
  • Analyze site performance using Clarity.

You may disable non-essential cookies through your browser or regional consent tools.

5. Information Sharing

We only share data in these limited circumstances:

Service Providers

Such as hosting providers, analytics tools, or authentication services.

Legal Requirements

If required to comply with laws or protect rights and safety.

Business Transfers

If Snowman Studio is acquired, merges, or enters reorganization, your data may be transferred with the business.

6. International Data Transfers

Snowman Studio is operated from the United States.
If you access our site from outside the U.S., your data may be transferred here.
For EU/UK users, we rely on Standard Contractual Clauses (SCCs) and other safeguards.

7. Data Retention

We retain your account data as long as your account remains active.
You may request deletion at any time (see Section 9).

8. Children’s Privacy (COPPA & GDPR-K)

Snowman Studio is not directed to children under 13 (U.S.) or under 16 (EU/UK).

  • Children under these age thresholds may not create accounts.
  • We do not knowingly collect personal data from children without parental consent.

If we learn that a child created an account without permission, we will delete the account promptly.

Parents/Guardians:
You may review, delete, or stop further collection of your child’s data by contacting support@snowmanstudio.co.

Users ages 13–18 should involve a parent or guardian before creating an account or sharing personal information online.

9. Your Privacy Rights

U.S. Residents

Depending on your state, you may have rights to access, delete, or request details about your data.
Parents also have rights under COPPA regarding minors.

EU/UK Residents (GDPR)

You may:

  • Access your data.
  • Request corrections.
  • Request deletion (right to be forgotten).
  • Restrict or object to processing.
  • Request data portability.

International Users

We honor applicable privacy rights under local laws.

To exercise rights, contact us:
📧 support@snowmanstudio.co

10. Security

We use industry-standard measures to safeguard your information.
No online system is perfectly secure, but we work to protect your data as effectively as possible.

11. Changes to This Policy

We may update this Privacy Policy periodically. The updated version will appear here with a revised “Last updated” date.

12. Contact Us

If you have questions about this Privacy Policy or your data rights:

📧 support@snowmanstudio.co

Privacy Policy — Simple Explanation

We know privacy documents can be long, so here’s the short version for Snowman Studio:

1. What We Collect

  • If you sign up with Google: we get your name and email.
  • If you sign up with email: we only get your email (and name if you provide it).
  • We collect anonymous gameplay info using Microsoft Clarity to understand how people use the site.

2. What We Do With Your Info

  • Let you build and save your snowmen.
  • Let you place them in your gallery/dashboard.
  • Improve the game’s tools and performance.
  • We never sell your info.

3. Kids’ Privacy

  • Under age 13 in the U.S. (or 16 in EU/UK)? You need a parent’s permission to make an account.
  • If a child signs up without permission, the account will be deleted.
  • Parents can always email us to delete their child’s data.

4. Your Choices

  • You can ask us to delete your account anytime.
  • You can block cookies in your browser.
  • You can choose whether or not to save snowmen by creating an account.

5. Staying Safe

We work hard to keep your info secure, but you should always be careful about what you share online.